In the ‘Potraviny 2026’ survey, the CVVM of the Czech Academy of Sciences (SOÚ AV ČR) has, for the several years running, been researching the views and attitudes of the Czech public towards food shopping. In this report, we set out how often and in what types of shops Czech households buy their groceries.
Czechs most often go grocery shopping several times a week. Approximately two-thirds (65 %) of respondents report this frequency. A further 11 % every day, meaning that in total more than three-quarters (76 %) of people buy groceries several times a week or more frequently.
Hypermarkets and supermarkets remain the most popular places to shop, with 98 % of respondents shopping there at least occasionally, followed by smaller shops (91 %) and specialist shops such as butchers or bakeries (82 %). Just under a quarter (22 %) of people shop for groceries online at least occasionally.
Shopping habits also vary according to age and gender. Women are more likely to shop regularly at smaller shops and are also more likely to use farmers’ markets, whilst online grocery shopping is more common amongst people aged 20 to 39.
Compared with 2025, the reported use of certain specialised and local forms of grocery shopping has declined. There has been a statistically significant decrease in the proportion of people shopping at specialised shops, farmers’ markets, traditional markets, directly from growers and breeders, and in packaging-free shops. The use of the long-standing most frequent shopping venues – namely hypermarkets, supermarkets and smaller shops – has remained stable.
Full text is available in Czech only.